Funda
Imvume ye-WhatsApp (opt-in): indlela efanele yokuqoqa imvume
Ngaphambi kokuba ibhizinisi lithumelele umuntu umlayezo ku-WhatsApp, lidinga imvume yalowo muntu. I-Meta ikubiza ngokuthi i-WhatsApp opt-in. Imithetho mifushane, kodwa ukuyiphutha kuholela ekuvinjweni, emibikweni nasemikhawulweni ephansi. Lo mhlahlandlela ufingqa izidingo ze-Meta zemvume nezindlela ezisebenzayo zokuqoqa imvume.
Lokho i-Meta ekudingayo emvumeni ye-WhatsApp
Ngaphansi kwe-WhatsApp Business Messaging Policy, njengoba yabuyekezwa ngoNovemba 2024, ibhizinisi lingaxhumana nabantu ku-WhatsApp uma benikeze inombolo yabo yeselula futhi ibhizinisi lithole imvume yabo yokuthola imilayezo noma izingcingo ezivela kulelo bhizinisi elithile. Imvume ingaba ejwayelekile kunokuba iqondane ne-WhatsApp, inqobo nje uma ibhizinisi lihambisana nomthetho wendawo.
Izidingo ezintathu zemvume
- Shonini ngokucacile ukuthi umuntu unikeza imvume yokuthola imilayezo evela ebhizinisini lenu.
- Shonini ngokucacile igama lebhizinisi azothola kulo imilayezo.
- Landelani umthetho osebenza emilayezweni yenu, njengemithetho yobumfihlo neyokumaketha ezweni lenu nasemazweni amakhasimende enu.
Izindlela zokuqoqa imvume ye-WhatsApp
I-Meta ivumela ibhizinisi ngalinye ukuthi likhethe indlela yalo, inqobo nje uma izidingo zigcwalisekile. Izibonelo i-Meta ezinikezayo:
Iwebhusayithi
Ibhokisi lokumaka lapho kukhokhwa khona noma efomini lokubhalisa, eduze nesikhala senombolo yocingo, elinegama lebhizinisi lenu nalokho enizokuthumela.
I-SMS
Umlayezo wombhalo ocela ikhasimende ukuthi liqinisekise ukuthi lifuna izibuyekezo ku-WhatsApp.
Ngocingo
Isinyathelo sokuphendula ngezwi okuzenzakalelayo (IVR) ngesikhathi socingo.
Ubuso nobuso noma ephepheni
Ifomu elisayiniwe esitolo senu, emtholampilo noma ehhovisi.
Isibonelo samazwi emvume
Ibhokisi lokumaka eduze nesikhala senombolo yocingo lingafundeka kanje: “Yebo, ngifuna ukuthola izibuyekezo zama-oda nezipesheli ngezikhathi ezithile ezivela ku-Atlas Home ku-WhatsApp. Ngingayeka noma nini ngokuphendula ngo-STOP.” Liqamba ibhizinisi, lisho ukuthi umuntu uzothola ini futhi lichaza indlela yokuhoxa. Gcinani irekhodi lokuthi umuntu ngamunye wavuma nini futhi kuphi, uma kwenzeka ikhasimende noma umlawuli ebuza.
Ikhasimende elinibhalela kuqala
Lapho ikhasimende linibhalela ku-WhatsApp, ningaliphendula ngaphakathi kwesikhathi sesevisi yamakhasimende samahora angu-24. Uma nifuna futhi ukulithumelela ama-template kamuva, njengezipesheli noma izikhumbuzo, qinisekisani ukuthi ninemvume yalo nakuleyo milayezo, futhi niyibhale phansi.
Izindlela ezinhle ezivela ku-Meta
- Celani imvume ehlanganisa izinhlobo zemilayezo enizozithumela, njengezibuyekezo zama-oda, izipesheli neziphakamiso, noma nicele ngokwehlukana ohlotsheni ngalunye.
- Chazani inzuzo: lokho ikhasimende elizokuthola nokuthi kangaki.
- Tshelani abantu indlela yokuhoxa ezinhlotsheni ezithile zemilayezo, futhi nikuhloniphe lokho.
- Gcinani izinqubo zokunikeza imvume nezokuhoxa zicacile futhi zilula.
- Qaphelani isilinganiso senu sekhwalithi lapho niqala indlela entsha yokuqoqa imvume.
Kungani imvume ivikela i-akhawunti yenu
Abasebenzisi be-WhatsApp bangavimba noma babike ibhizinisi futhi bangamisa imilayezo yokumaketha evela ebhizinisini. I-Meta ithi izinhlelo zayo zinciphisa isivinini sokuthumela samabhizinisi ikhwalithi yawo ehlala iphansi isikhathi eside. Imilayezo eya kubantu abayilindele ivinjwa kancane, ngakho imvume ehlanzekile iyindlela eshibhe kakhulu yokugcina inombolo yenu isesimweni esihle.
Imvume nemikhankaso ku-BelloSend
Ku-BelloSend ningafaka amathegi koxhumana nabo abanikeze imvume, nibangenise nge-CSV futhi nakhe amaqembu (segments), ukuze imikhankaso iye kubantu abafanele kuphela. Imikhankaso ye-WhatsApp ifakiwe kuphakheji le-Max. Ibhizinisi lenu lihlala linomthwalo wemvume, wokuhoxa, wenqubomgomo ye-Meta kanye nowemithetho yokumaketha neyobumfihlo esebenza kini.
Amaqiniso ahlolwe ngomhla ka-2026-10-05. https://developers.facebook.com/documentation/business-messaging/whatsapp/getting-opt-in · https://business.whatsapp.com/policy · https://developers.facebook.com/documentation/business-messaging/whatsapp/messages/send-messages
Imibuzo evame ukubuzwa
Ingabe nidinga imvume kuyo yonke imilayezo ye-WhatsApp?
I-Meta idinga imvume ngaphambi kokuba nithumelele abantu imilayezo ku-WhatsApp. Ikhasimende elinibhalela kuqala lingaphendulwa ngaphakathi kwesikhathi samahora angu-24.
Ingabe imvume kumele isho i-WhatsApp?
Akunjalo ngempela. Kusukela ngoNovemba 2024 i-Meta yamukela imvume ejwayelekile engaqondene ne-WhatsApp, inqobo nje uma iqamba ibhizinisi lenu futhi nilandela umthetho wendawo.
Ningathenga yini uhlu lwezinombolo bese nizithumelela imilayezo?
Cha. Labo bantu abanikanga imvume yemilayezo evela ebhizinisini lenu. Kwephula inqubomgomo ye-Meta futhi ngokuvamile kuholela ekuvinjweni nasemikhawulweni ephansi.
Amakhasimende kufanele ahoxe kanjani?
Nikezani imiyalelo ecacile, njengenkinobho ethi Stop noma igama lokuphendula, futhi niyeke ukuthumela lolo hlobo lomlayezo ngokushesha nje uma becela.
Ingabe i-BelloSend iniqoqela imvume?
I-BelloSend igcina amathegi nedatha yoxhumana nabo ukuze nikwazi ukulandelela ukuthi ubani onikeze imvume. Ukuqoqa imvume esemthethweni kuhlala kungumthwalo webhizinisi lenu.