Features
WhatsApp Business calling for your team
Some questions are quicker to solve by voice. WhatsApp Business calling lets customers call your business number in WhatsApp, and lets your team call them back. BelloSend supports the WhatsApp calling API when Meta enables it for your number, in the browser and in the Android app. Calling is included in the Pro and Max plans.
What is the WhatsApp calling API?
Meta added voice calling to the WhatsApp Business Platform. With it, a business on the Cloud API can receive WhatsApp calls from customers and, under Meta's rules, place calls to them. Calls use WhatsApp itself, so customers do not need a phone line or a new app.
Calling is not on for every number. Meta decides where and when it is available and which conditions apply, for example around customer permission for business-initiated calls. BelloSend shows calling once Meta has enabled it for your account.
What WhatsApp calling looks like in BelloSend
Calls in the browser
Answer and place WhatsApp calls from the BelloSend web workspace, next to the conversation.
Calls on Android
Take a WhatsApp call on a locked phone the way any call arrives, and place one from a conversation in a tap.
Speaker, mute and transfer
Use speaker and mute, and transfer a call to a teammate who can help.
IVR
Set up an IVR menu so callers can pick a team before the call reaches an agent.
Start from the chat
Place a call from a conversation in a tap, with the contact details and message history in view.
Team permissions
Roles and permissions decide who can take and make calls.
When WhatsApp Business calling helps
- A customer is confused by a long written explanation
- A high-value sale needs a quick conversation
- Support needs to walk someone through a setup step
- A delivery driver needs directions
- An appointment needs to be changed at short notice
How to start using calling
Connect your number to the Cloud API
Use Embedded Signup or manual Cloud API setup in BelloSend.
Check that Meta has enabled calling
Calling depends on Meta's availability for your number and region.
Install the Android app
Give agents the BelloSend app on Android 7 or newer so calls reach them away from a desk.
Set up routing
Configure IVR and decide which team answers which calls.
What WhatsApp calling costs
Meta sets its own rules and any prices for WhatsApp calling, and bills them directly. Check Meta's calling documentation for your markets before you plan a calling campaign. BelloSend adds no fee per call or per message. Calling is included in the Pro plan (4 team members, 4 WhatsApp numbers) and the Max plan (10 team members, 14 numbers).
Facts checked on 2026-10-05. https://developers.facebook.com/docs/whatsapp/cloud-api/calling · https://developers.facebook.com/docs/whatsapp/pricing
Frequently asked questions
Can customers call my WhatsApp Business number?
Yes, when Meta has enabled calling for your number. Calls ring in BelloSend in the browser and in the Android app.
Can my team call customers on WhatsApp?
Yes, within Meta's rules for business-initiated calls, which can require the customer's permission first.
Do I need the WhatsApp Business app to take calls?
No. Calls arrive in BelloSend. The Android app lets agents answer on a locked phone.
Is WhatsApp calling available on iPhone?
The BelloSend iOS app is coming soon. Today, use the web workspace or the Android app.
Which plan includes WhatsApp calling?
WhatsApp phone calls are included in the Pro and Max plans.
Can I route WhatsApp calls to different teams?
You can set up an IVR menu so callers choose a team, and transfer a call to a teammate during the call. Before you rely on calling for a busy line, test it with your team on the web and the Android app, and check which calling options Meta offers in your country.