Features
A WhatsApp chatbot that knows when to call a person
A WhatsApp chatbot answers the questions you get every day, at any hour, and passes the rest to your team. BelloSend gives you keyword replies, a visual flow builder, an AI chatbot and human hand-off, on WhatsApp and Instagram. Chatbot and AI are included in the Pro and Max plans.
What a WhatsApp chatbot should do
Most customer messages repeat: opening hours, prices, order status, delivery areas. A chatbot handles these in seconds. It should also know its limits. When a question is unclear, sensitive or worth a sale, a person should take over without the customer starting again.
BelloSend is built around that path. The bot answers what it can, and when it hands off, the conversation stays open in the shared inbox with its full history.
Ways to automate
Keyword replies
Match words like 'price', 'hours' or 'track' and send a set reply with text, media or buttons.
Visual flow builder
Draw a flow of questions and answers, branch on the customer's choice and collect details step by step.
WhatsApp Flows
Send a form inside WhatsApp for bookings, lead details or surveys, built with the WhatsApp Flows builder.
WhatsApp AI chatbot
Write AI contexts with your business information. Choose from configurable AI providers and give each channel its own instructions.
External webhooks
Call your own system from a flow, for example to look up an order, and use the answer in the reply.
Human hand-off
Assign unresolved requests to an agent or team, with queues and SLA workflows to keep response times in check.
Build your first WhatsApp chatbot
List your top questions
Look at your inbox and pick the ten questions you answer most.
Start with keywords
Create keyword replies for the simple ones, with buttons for the next step.
Add a flow or AI
Use the flow builder for multi-step tasks, and an AI context for open questions.
Set the hand-off
Decide when the bot stops and which team gets the chat. Always offer a way to reach a person.
Chatbots on Instagram too
The same chatbot can answer Instagram direct messages, with separate instructions for that channel. You can also set ice breakers and a persistent menu on your Instagram profile. On Instagram, the bot replies to people who wrote first, within the 24-hour window.
Good practice for a WhatsApp AI chatbot
- Give the AI only facts you want it to use: prices, policies, hours
- Keep answers short and offer buttons where you can
- Tell customers they can type a word like 'agent' to reach a person
- Review real conversations weekly and update the contexts
- Do not ask for passwords, card numbers or sensitive personal data in chat
Plans and costs
Chatbot and AI on WhatsApp and Instagram are included in Pro and Max. BelloSend adds no fee per message. Meta charges for service replies after the first 1,000 per number each month (rate card effective 1 October 2026). AI providers you configure may bill their own usage.
Frequently asked questions
Can I build a WhatsApp chatbot without coding?
Yes. Keyword replies, the visual flow builder and the WhatsApp Flows builder work without code. Webhooks are there if you want to connect your own systems.
Which AI does the WhatsApp AI chatbot use?
You choose from configurable AI providers and write the instructions and contexts yourself, separately for WhatsApp and Instagram.
Can the chatbot hand over to a human?
Yes. The conversation is assigned to an agent or team and stays open with its full history.
Which plan includes the chatbot?
Chatbot and AI are included in the Pro and Max plans.
Do chatbot replies cost money on WhatsApp?
Meta charges for service replies after the first 1,000 per number each month (since 1 October 2026), and BelloSend adds no per-message fee.
Will a chatbot annoy my customers?
Not if it is short, honest and easy to leave. Answer the common questions quickly, use buttons instead of long menus, and let people reach a person at any point. BelloSend keeps the full history when the chat moves to an agent, so customers never have to repeat themselves.