WhatsApp templates

Template library

WhatsApp appointment reminder templates

Missed appointments cost time and money. A WhatsApp appointment reminder gives the customer the date, time and place, and lets them confirm or reschedule with one tap. Below are WhatsApp appointment reminder templates for clinics, salons, agencies and other services, with category guidance, approval tips and how to send them with BelloSend.

WhatsApp appointment reminder template examples

Each template uses numbered variables. Keep the content about the booking itself.

appointment_reminder · Utility
Hello {{1}}, this is a reminder of your appointment on {{2}} at {{3}} with {{4}}. Please confirm or tell us if you need another time.
  • Confirm
  • Reschedule
appointment_booked · Utility
Hi {{1}}, your appointment is booked for {{2}} at {{3}}. Address: {{4}}. Reply to this message if you have a question.
appointment_day_before · Utility
Hello {{1}}, we look forward to seeing you tomorrow at {{2}}. If you cannot come, please let us know so we can offer the slot to someone else.
  • I will come
  • Cancel
appointment_rescheduled · Utility
Hi {{1}}, your appointment has been moved to {{2}} at {{3}}. If this time does not suit you, reply here and we will find another one.
appointment_documents · Utility
Hello {{1}}, for your appointment on {{2}}, please bring {{3}}. See you soon at our office.

Which category is an appointment reminder template?

Appointment reminders, booking confirmations and reschedule notices are Utility templates. They relate to a booking the customer made.

Do not mix in offers, such as "book a second session at 20% off". That content belongs in a separate Marketing template sent only to contacts who agreed to receive promotions.

Meta charges per delivered template message by category and country. Since 1 October 2026, Meta charges Utility templates even inside the 24-hour customer service window. BelloSend adds no fee per message.

Privacy for clinics and health services

Keep reminders neutral. Give the date, time, place and practitioner, but do not include diagnoses, test results, treatment names or other sensitive medical details. A message on a phone can be seen by other people. Share sensitive information through the channel your rules require.

Tips to get your appointment reminder template approved

  • Do not start or end the body with a variable. Open with "Hello {{1}}," and close with a full sentence.
  • Never place two variables next to each other. Write "on {{2}} at {{3}}", not "{{2}} {{3}}".
  • Give clear sample values, such as "Monday 14 October", "10:30" and "Dr. Amrani" or "Salma, stylist".
  • Use short button labels such as "Confirm", "Reschedule" and "Cancel".
  • Submit one template per language you serve, for example French and Arabic.

How to send WhatsApp appointment reminders with BelloSend

  1. Create and approve the template

    Create the reminder in BelloSend or sync it from WhatsApp Manager. It can be sent once Meta approves it.

  2. Send from the inbox

    Front-desk staff send the approved reminder to a contact from the shared inbox. Templates are included in every plan.

  3. Automate from your booking system

    Your booking or practice software can call BelloSend's API to send reminders at the time you choose, and receive button replies by webhook. The API and webhooks are in the Max plan.

  4. Reschedule in the conversation

    When a customer taps "Reschedule", the reply arrives in the inbox and can be assigned to the person who manages the calendar.

Facts checked on 2026-10-05. https://developers.facebook.com/docs/whatsapp/business-management-api/message-templates · https://developers.facebook.com/docs/whatsapp/updates-to-pricing/new-template-guidelines · https://developers.facebook.com/docs/whatsapp/pricing

Frequently asked questions

Is a WhatsApp appointment reminder Utility or Marketing?

Utility, as long as it only covers the booking. Promotions in the same message can make Meta classify it as Marketing.

Does BelloSend have a built-in booking calendar?

No. BelloSend sends and receives the messages. Your booking software, or a tool like Zapier, Make or n8n, sends reminders through BelloSend's API and webhooks on the Max plan.

How long before the appointment should I send a reminder?

Many businesses send one the day before and, for longer bookings, a confirmation when the appointment is made. Test what reduces no-shows for your customers.

Can I include medical details in a reminder?

Avoid it. Keep reminders to date, time and place, and do not send diagnoses, results or treatment details over WhatsApp templates.

Can customers confirm with a button?

Yes. Add quick-reply buttons like "Confirm" and "Reschedule". The tap arrives as a reply in your BelloSend inbox.

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