Countries
WhatsApp CRM and WhatsApp Business API in France
WhatsApp is a common way for French customers to reach shops, salons and services. A WhatsApp CRM lets your whole team answer from one number, with clear ownership of every chat. BelloSend runs on Meta's official WhatsApp Business API and has a complete French interface.
WhatsApp in France: language and rules
Your customers in France expect answers in French, in a polite and direct tone. BelloSend's signed-in app has a complete French interface, so your team works in French from end to end, and our team supports customers in French.
France applies the GDPR. Only send marketing templates to people who have opted in, make it easy to stop, and keep personal data to what you need. BelloSend gives you tags, opt-in records through your own process, and organization isolation, but your business stays responsible for consent.
Common WhatsApp CRM uses in France
Appointment reminders
Salons, clinics and garages send a utility reminder the day before, with buttons to confirm or move the slot.
Order and delivery updates
Online stores send order confirmations and shipping updates, then answer questions in the same chat.
Shared customer service
Several agents answer from one number, with assignments, internal notes and quick replies.
Instagram DMs and comments
Answer Instagram messages and comments beside WhatsApp, in the same inbox.
WhatsApp Business API prices in France: Meta rates per message
Meta list rates in US dollars per delivered message, for recipients with a +33 number. Rate card effective 1 October 2026, before volume discounts. Meta bills these fees; BelloSend adds no fee per message.
| Category | Meta rate per delivered message (USD) | When it applies |
|---|---|---|
| Marketing | $0.0859 | Offers, promotions, product news, re-engagement. Marketing has no volume tiers. |
| Utility | $0.03 | Order confirmations, delivery updates, payment reminders. Charged inside and outside the 24-hour window since 1 October 2026. |
| Authentication | $0.03 | One-time passwords and login codes. |
| Service | $0.03 | Free-form replies inside the 24-hour window, after the first 1,000 free service messages per business number each month. |
How Meta bills WhatsApp messages in France
Meta charges per delivered message, by category and by the recipient's country code. Messages customers send you are free. Each business phone number gets 1,000 free service messages per month, with no roll-over. After that, service replies cost the service rate above.
Since 1 October 2026, utility templates sent inside an open 24-hour window are charged again. A chat started from a Click-to-WhatsApp ad opens a free window of up to 7 days. Utility and authentication get volume discounts at high volume. Meta changes prices only on the first day of a quarter; the next possible change is 1 January 2027.
France is its own market on Meta's rate card. Marketing messages cost much more than utility messages in France, so use utility templates for transactional updates and keep marketing for opted-in campaigns. Meta also publishes its rate card in euros.
BelloSend plans for businesses in France
BelloSend is one monthly price per workspace, with unlimited contacts on every plan. Growth covers the shared inbox and templates. Pro adds the chatbot and AI, WhatsApp calling and user roles. Max adds WhatsApp campaigns, Instagram campaigns (to people who messaged you in the last 24 hours) and the API and webhooks.
BelloSend shows its prices in US dollars, or in your local currency for reference. The website can show them in euros, converted at the day's exchange rate for reference.
New customers get a 14-day money-back guarantee on their first payment.
How to start with the WhatsApp Business API in France
Book a call
Write to us on WhatsApp at +1 505 528 3844 or at contact@bellosend.net. We create your workspace.
Connect your number
Use Meta Embedded Signup or a manual Cloud API setup. With Coexistence, where Meta allows it, you keep the WhatsApp Business app too.
Create your templates
Write templates in French. Keep transactional messages, like order updates, in the Utility category, and do not add promotions to them, or Meta may classify them as Marketing.
Invite your team
Add agents and assign conversations so every chat has one owner.
Facts checked on 2026-10-05. https://developers.facebook.com/docs/whatsapp/pricing/ · https://developers.facebook.com/docs/whatsapp/pricing/authentication-international-rates/ · https://business.whatsapp.com/products/platform-pricing
Frequently asked questions
How much does a WhatsApp message cost in France?
On Meta's rate card effective 1 October 2026, a delivered message to a number in France costs $0.0859 for marketing, $0.03 for utility, $0.03 for authentication and $0.03 for service replies after the first 1,000 free service messages per number each month. Meta bills these fees, not BelloSend.
Are customer service replies on WhatsApp still free?
Partly. Since 1 October 2026, each business phone number gets 1,000 free service messages per month. After that, Meta charges the service rate for each reply. Replies inside a free window opened by a Click-to-WhatsApp ad stay free for up to 7 days.
Is the WhatsApp Business API compatible with the GDPR?
The API is a tool. Compliance depends on how you use it: collect opt-in before marketing, honour opt-outs, and keep only the data you need. Your business remains responsible for consent and for applicable privacy law.
Is BelloSend available in French?
Yes. The public website is in French and the signed-in app has a complete French interface. Our team supports customers in French.
Is BelloSend an official WhatsApp partner?
BelloSend uses Meta's official WhatsApp Cloud API, and BelloCloud LLC is verified by Meta as a Tech Provider. BelloSend is not a Meta Business Partner, and it cannot promise a green tick. Meta decides that.